HOTEL INC 35 Anniversary

Original logo above, Maura Broderson's anniversary logos below.

Original logo above, Maura Broderson's anniversary logos below.

For a better introduction to this client, you can read about my previous work with them here. 2016 was HOTEL INC's 35th anniversary. With it, they needed a new logo that was consistent with their original brand identity, but celebrated the anniversary year in particular. This campaign is currently launching, so keep checking back for updates and new pieces. For now, here's the graphic identity for the anniversary, which will replace the original logo on most publications during 2016.